iMOVE Website
Early in 2021, iMOVE.com approached us with the task of re-launching their website with an updated user experience and more focused business objectives.
Phase 1
Design Workshop
Great UX is achieved when the user's goals align with business needs. We began the workshop with a quick primer to discuss both.
Next, everyone sketched out their vision for the new iMOVE homepage on mobile. Each person then added blue stickers to their favorite ideas. Purple stickers were reserved for their absolute favorite three ideas. Through the design workshop we were able to establish a vision for the site that all the stakeholders could use to measure our progress and execution.
Phase 2
Design & Prototype Interactive Lead Form UI and UX
We knew the interactive would be the most crucial aspect of the site. As we developed the form, we drew on many of the ideas from the design workshop. There was a close collaboration with the iMOVE team to ensure the functionality matched their capabilities and the user’s expectations.
Phase 3
Design & Illustration System
Phase 4
Website design
From the start of this site design, we wanted to create a unique user experience by deploying a robust, custom illustration system. The excellent illustrator Scott Stanley provided the bulk of the illustrations and pictograms for this site.
Visit the Site →